How great stories are told
The story might be amazing but if it’s not told in the right way it will fail to build your audience and convert them into loyal customers.
We know what medium will work best for your ideal customers and will utilise it to your advantage.
The content we create
We create thought-provoking, educational, entertaining and customer-focused content no matter the medium.
Videos
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Memes
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A day in the life
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Team member profiles
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Market or industry updates
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Customer testimonials and reviews
Podcasts
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Branded series
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Q&A Interviews
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Online live events
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Industry roundtables
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Educational repeating series
Success starts with a winning content strategy
Strategy is the difference between content that engages your audience and compels them to act versus content that is forgotten before it’s seen, heard or read.
We will focus on six areas when developing your content strategy.
01. Deciding on
your end goal
We start with the end in mind and will help you make clear decisions on your marketing and content goals.
02. Knowing your ideal
customers and competitors
We will work with you to build profiles of your target customers and identify the themes and topics that will appeal to them, along with articulating your difference from your competitors.
03. Brainstorming and
researching ideas
We will work with you to brainstorm key messages and content ideas and explain our recommendations on what content will work for your audience (and on what platforms).
04. Reporting on content
ideas and output
When the previous steps are completed, we will compile all the information and evidence we have and report back to you what content you need and how it needs to be created.
05. Posting schedule and
content calendar
We don’t just hand over our findings without a plan to implement them. We will give you a posting schedule and content calendar to follow.
06. Creating your
content
We can be engaged to create this content on your behalf or you can record, write and edit it internally if you wish.
Don't take our word for it
Here’s what our customers say about us.
Nicholas Skapoulas
Director
Nicholas Scott Real Estate
“Story League’s expertise, ideas and engaging content have helped boost our audience’s interest in what we do.“
Leanne Sorby
National Sales Manager
Rental Heroes
“Story League has boosted our brand awareness and we have warm leads coming in as a result of somebody seeing the content they’ve created for us.”
Alexandra Cozma
Communications Manager
Nauggets
“Working with Story League has been a huge advantage to us and our podcast is getting plenty of traction.“
Frequently asked questions
But what about...
Yes. We have spent decades telling epic stories for others, either as journalists or content creators.
Generally, content takes three to six months to generate leads. However, we’ve seen results for our customers after just one piece of content.
We take the time to understand you, your customers and your industry before we create anything. That means no content will be published unless you have approved it first.
Not really! We’ve worked with you to develop the strategy and understand your brand and tone, so you will be able to approve the content we create quickly.
We’re confident you will be happy with the standard of our work, but we always welcome feedback and suggestions if you feel we haven’t quite hit the mark.
